Simple Principles For Investing

Simple Principles For Investing

Professor Eugene Fama is one of the world’s most influential financial academics. He is known for his research into financial markets and the relationship between risk and return. Despite the depth and complexity of his work, his ideas boil down to simple principles that relate to why long-term investors should know the reasons they’re investing, how to understand risk, and ignoring short-term ups and downs.

In the three short videos below, he explains these principles in his own words.

Know Your Investment Why


Ignore The Noise


Risk & Reward Are Related